Commercial Services
Our commercial services are designed to align your business with a holistic brand strategy that supports both your people and your purpose. Whether you're looking to cultivate a thriving Brand Culture, streamline Brand Operations, elevate your Brand Expression, or create an inspiring Built Environment through interior design, we ensure every element of your business reflects your unique identity. We believe that your brand is the DNA footprint to your success. By intentionally crafting your business with a human-centric approach, we help you design offerings that resonate with employees, clients, and stakeholders alike. From physical spaces to virtual touchpoints, our holistic process integrates strategy and design to build a cohesive, impactful brand experience that drives growth and connection.
Our process is clear
Brand Audit: Setting the Foundation
A strong brand identity is the cornerstone of every successful business. Our process starts with a comprehensive audit of existing operations, culture and brand expression. We take a holistic approach, uncovering opportunities to align your internal systems, external messaging, and physical spaces, creating a cohesive and impactful experience for customers or clients.
What We’re Looking For In The Audit
Culture
We explore the alignment between leadership, teams, and overarching goals to ensure your business culture supports your vision. By understanding your values, behaviors, and organizational dynamics, we help you establish a cohesive environment where employees feel empowered, engaged, and motivated.
Operations
We assess how your internal systems and processes support your offerings and empower your team to perform at their best. By identifying gaps and opportunities, we help optimize workflows, improve communication, and ensure consistency in service delivery.
Brand Expression
Branding is more than just visuals—it's how your brand speaks, feels, and resonates with others. We evaluate your visual and verbal identity, ensuring it authentically represents your business and connects with your audience. With a human-centric approach as our pulse check, we refine your messaging and design to create a cohesive brand expression. If you already have a strong brand identity, fantastic! We'll integrate it directly into your interior project and ensure that we can be the bridge between brand and built environment. If not, we can partner with you to build a foundation that maximizes the return on your investment, ensuring your interiors feel as intentional as they are beautiful.
Audit Results
After completing your brand audit, we conduct a holistic deep dive into key insights: identifying “things we love” and uncovering opportunities where Concetti can support your growth. This comprehensive understanding allows us to design an interior space that not only amplifies your brand’s strengths but also reflects its essence in every detail. By addressing areas where clients and coworkers engage within the space, our approach ensures a cohesive environment that maximizes impact and delivers the highest return on your investment.
let’s get started!
discover
X
co-create
Phase One is all about you!
discover
We See & Hear You
We start with exploration of your business goals and aspirations, ensuring your build environment meets the needs of internal and external users.
By exploring how your space is currently being used and identifying areas for improvement, we uncover key priorities specific to you. We also integrate design concepts that celebrate your history and mission.
Co-create
We’ll Dream Big
The transformation of your space comes to life through collaboration. With a strong brand identity already in place, we focus on integrating your values into every design decision – which we solidified during the brand audit step.
We work side-by-side to conceptualize custom design elements that celebrate your unique brand identity. By embracing your passion for people and place, we will co-create a detailed vision supported by 3D renderings that bring the design to life.
PERSONALIZE
X
TRANSLATE
Phase Two is about establishing the plan.
Personalize
Customizations for Your Business
With a clear vision established, we roll up our sleeves and get into the details, focusing on how to bring your goals to life. Personalization means crafting a space that seamlessly blends your brand into the built environment.
Furnishings are chosen with your internal and external users in mind, offering flexibility for quiet focus, collaborative work, and dynamic events.
Translate
Instructions for Your Team
To turn our designs into reality, we translate every detail into actionable, clear instructions for your team and contractors. This includes producing thorough construction documentation, technical drawings, and detailed specifications that acted as a precise roadmap for execution.
ADVOCATE
X
CELEBRATE
Phase Three is when your vision becomes reality!
Advocate
Act as Your Champion
As your advocate, we act as your champions, ensuring the vision was realized exactly as intended.
Our role goes beyond design; we facilitate communication between your team and the builders to clarify design intent and transform uncertainty into confidence. We were there every step of the way, ensuring that the final result not only met but exceeded expectations.
Celebrate
Finishing Touches to Perfect Your Space
We thoughtfully arrange the furniture, style shelves, and integrated touches that reflect your brand’s spirit. The result: a space that showcases the vibrant, inspiring environment we created and serves as a reminder of what happens when community, creativity, and purpose align.
Want to See Our Process in Action?
“A project of this size and scope can be intimidating, however the Concetti experience made us comfortable, excited and ready for every step.”
-REGINA ANN CAMPBELL
“They de-mystified everything, listened to what we wanted, worked with our budget, and made the overwhelming process of opening a business so much easier. ”
– Lara Sfire, The Film Lab
Let’s keep in touch!
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