Highland Park Hub

Highland Park Hub was designed to empower entrepreneurs and small business owners by blending branding and interior design into a cohesive, purpose-driven space. With a flexible layout featuring a public workspace, café, classroom, and conference rooms, the environment fosters innovation, learning, and growth. The brand identity pays tribute to Highland Park’s history while embracing its future, with a logo inspired by a gear shifter made from binary code—honoring the birthplace of the Model T and symbolizing technological progress. Through a strategic branding suite, Highland Park Hub stands as a dynamic, inclusive space where entrepreneurship thrives.